Brands are increasingly using social media and Google ads to get their brand message across. Expertise in this area is becoming an increasingly vital part of any designers skill set.
Unlocked Graduates alows graduates to experience 2 years of experience and personal development in the UK prison service and gain an addition MSc qualification.
A combination of messages was crafted, including brand messages, infographics and personal quotes from graduates who were on the programme. These assets had to be adapted to the correct sizes for Facebook, Linkedin and Twitter, as well as image sizes for Google AdSense.
As part of my work at This City Agency I also created some cheat sheets as infographics as a handy guide to the correct image sizes for social media and Google ads. You can download PDF copies of the cheat sheets below.