{"id":53,"date":"2016-10-08T13:51:46","date_gmt":"2016-10-08T13:51:46","guid":{"rendered":"http:\/\/louis-henwood.com\/?p=53"},"modified":"2021-05-04T15:36:31","modified_gmt":"2021-05-04T15:36:31","slug":"surf-fmcg-packaging-unilever","status":"publish","type":"post","link":"https:\/\/louis-henwood.com\/index.php\/2016\/10\/08\/surf-fmcg-packaging-unilever\/","title":{"rendered":"Surf laundry powder packaging \u2013 Vibrandt"},"content":{"rendered":"\n
\"Surf<\/figure>\n\n\n\n

I worked on the whole range of Unilever brands from Surf, to Comfort and many European brands. The Surf packaging revamp took close to two years, and I was working right from the first-ever concept ideas to the final artwork for the brand mark and the packaging for the Surf brand in the UK and throughout Europe.<\/p>\n\n\n\n

By the time the concept got to the final design, everybody forgot which image library the wave was sourced from, it took me the good part of a day to find the wave and download the hi-resolution file. There was no such thing as reverse image search back then.<\/p>\n\n\n\n

One of many projects I worked on for the branding agency Vibrandt (now 1HQ) in Windsor. <\/p>\n\n\n","protected":false},"excerpt":{"rendered":"

I worked on the whole range of Unilever brands from Surf, to Comfort and many European brands. The Surf packaging… <\/p>\n","protected":false},"author":2,"featured_media":49,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_exactmetrics_skip_tracking":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-53","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging"],"yoast_head":"\nSurf laundry powder packaging \u2013 Vibrandt - Louis Henwood<\/title>\n<meta name=\"description\" content=\"I worked on the whole range of Unilever brands from Surf to Comfort and many European brand from the first concept ideas to the final artwork.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/louis-henwood.com\/index.php\/2016\/10\/08\/surf-fmcg-packaging-unilever\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Surf laundry powder packaging \u2013 Vibrandt - 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