{"id":118,"date":"2016-10-08T17:56:39","date_gmt":"2016-10-08T17:56:39","guid":{"rendered":"http:\/\/louis-henwood.com\/?p=118"},"modified":"2021-05-04T20:45:35","modified_gmt":"2021-05-04T20:45:35","slug":"vimto-packaging-drinkworks","status":"publish","type":"post","link":"https:\/\/louis-henwood.com\/index.php\/2016\/10\/08\/vimto-packaging-drinkworks\/","title":{"rendered":"Vimto drinks packaging \u2013 DrinkWorks"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"444\" height=\"400\" src=\"http:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-Can.jpg?_t=1525364999\" alt=\"Vimto drinks packaging - Can\" class=\"wp-image-116\" srcset=\"https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-Can.jpg 444w, https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-Can-300x270.jpg 300w\" sizes=\"auto, (max-width: 444px) 100vw, 444px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">I worked on the Vimto drinks packaging rebranding from initial concept designs right through to the finished artwork. The design had to be printed both on paper labels and metal drinks cans. This meant we had to adapt the RGB design files to the two district printing processes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The final artwork needed to be created across various unique product types on different substrates. Creating a mix of process and spot colours on paper labels and, with the can artwork, entirely printed with spot colours alone.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"671\" src=\"http:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-Can-artwork.jpg?_t=1525365015\" alt=\"Vimto drinks packaging - 330ml can artwork\" class=\"wp-image-115\" srcset=\"https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-Can-artwork.jpg 1200w, https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-Can-artwork-300x168.jpg 300w, https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-Can-artwork-768x429.jpg 768w, https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-Can-artwork-1024x573.jpg 1024w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"712\" src=\"http:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-bottle.jpg?_t=1525365044\" alt=\"Vimto drinks packaging - bottle\" class=\"wp-image-114\" srcset=\"https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-bottle.jpg 400w, https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-bottle-169x300.jpg 169w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"671\" src=\"http:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-bottle-artwork.jpg?_t=1525365073\" alt=\"Vimto drinks packaging - bottle artwork\" class=\"wp-image-117\" srcset=\"https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-bottle-artwork.jpg 1200w, https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-bottle-artwork-300x168.jpg 300w, https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-bottle-artwork-768x429.jpg 768w, https:\/\/louis-henwood.com\/wp-content\/uploads\/2016\/Heroes\/Vimto-bottle-artwork-1024x573.jpg 1024w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>I worked on the Vimto drinks packaging rebranding from initial concept designs right through to the finished artwork. The design&hellip; <\/p>\n","protected":false},"author":2,"featured_media":113,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_exactmetrics_skip_tracking":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-118","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vimto drinks packaging \u2013 DrinkWorks - Louis Henwood<\/title>\n<meta name=\"description\" content=\"I worked on the Vimto drinks packaging rebranding from initial concept designs right through to the finished artwork.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/louis-henwood.com\/index.php\/2016\/10\/08\/vimto-packaging-drinkworks\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vimto drinks packaging \u2013 DrinkWorks - 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