Email marketing design templates created to promote content for The Chartered Institute of Marketing’s (CIM) own content hub website called Exchange.
The email marketing templates were designed so that their subscribers are kept up-to-date on the constant stream of new content. Based on the design of the CIM Exchange website, these email templates were designed in InDesign. Responsive EDM layouts were created for desktop, tablet and mobile. The designs passed on to the marketing team.
The designs then went on to the CIM membership database team for incorporation into their Pro Mailer software platform.